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The year 2012 was filled with countless SEO changes. Many methods that we’ve used to get ranking in the past no longer work, and thus a lot of us have to adjust our SEO tactics. So, today we are going to give you the best link building strategies you can try for 2013!
Build Links By Guest Posting on Blogs
Guest posting has been a common way of gaining quality links for years, and it still is a great way to get link juice. Today, you really should focus on building relationships with other bloggers through guest posting. If you can find a blog that you feel comfortable contributing to, then do it! Also, a lot of blogs allow you to take advantage of Google authorship which is a way to build a reputation around your work.
Build Links with Social Media
If you’re a blogger then most likely you have a few social media accounts to work with. It’s a common misconception that social signals are the new link, but it is not. Still, there is a way that you can gain links through social media… by BUILDING REALTIONSHIPS. When it comes to being a blogger, you should try to engage with as many people who have interest in your niche. By sharing other people’s content whether it be by liking, tweeting or +1ing you’re encouraging them to do the same for you. Don’t be scared to talk to them either! Eventually, you may find yourself being linked to from one of the people in your niche. I believe the old saying is “sharing is caring”?
Build Links to Your Links
I know that it may seem odd that I’m suggesting that you build links to the links that you already have, but it can really helps when it comes to gaining rank. Think about it, a good resource gets linked to from other sources. So, to get the maximum potential out of some of your links then you’ll need to make them “stronger” as well. If you write a lot of guest posts then put a link to one of your articles in another article!
Build Links with Infographics
Everyone loves to learn things, especially if it is in a beautiful format. Infographics are becoming very popular because they tend to spread around the web like wildfire. If you have the graphical skills, or budget where you can create an original infographic then it’s a great way to build links and traffic.
Build Links with Giveaways/Raffles
While this method shouldn’t be used for long-term SEO it still is a great way to build a few links. If you are holding a giveaway with great prizes then people are going to share it. Rafflecopter offers a great way to hold a raffle, and benefit from it by having people do small tasks such as sharing the raffle, or by doing a task that you specify.
Guest posting, social media, and infographics are all great link building strategies to use during 2013. If you implement at least a few of the above things into your SEO plan then you will definitely benefit. So, what SEO strategies are you using in 2013?